Stay up to date with all the new features available on Facebook. Your subscribers are probably going to be utilizing the new features and you have to be sure that you're using them too. Test the new features to determine whether or not your subscribers are going to be interested fans will be.
Companies that only have rare contact with customers may not need a page on Facebook pages. Your customers will not be following posts.Invest your marketing dollars in ads targeted for Facebook ads instead.
facebook contests aren't for increasing fans, they can be used to engage fans you already have. Fans that you get from holding the contest usually do not interested in your company. They simply looking for a quick win. Use free items as a reward your clients.
Don't think that Facebook is the only place that people go for you to market your business. While Facebook is wildly popular, different demographics prefer different social media websites. Research your target demographic audience is using the social media sites they use.
The goal of using Facebook marketing is to boost sales. Facebook Shirt. You should set monthly goal for your sales. If you don't reach your goal, your strategy needs readjusting.
There are quite a few apps you can use with your company's Facebook profile which makes it more valuable. EasyPromos is a valuable application that allows you to put promos on your Facebook page.